Consumers trust their friends and families’ opinions far more than even owned media assets. That’s why every effort to brand your business should include building a tribe, who will spread your word organically and with a healthy dose of authenticity.
We empower women who may have an idea, a hobby or a loose concept to turn it into an empire – it’s easier than you may think.
I’ve had many clients – often stay-at-home Mums with a little nowse and creativity – who have wanted to start their own brand, but need a little bit of help.
They say, if you love what you do, you’ll never have to work a day in your life, and that certainly rings home true. We see time and again Mums who have a desire to work for themselves, but they’re not sure where to start.
Whether it’s curating your craft, building business clarity on your idea, or taking your burgeoning entrepreneurial spirit to the next level, here’s your go-to guide to get started.